About
Ordan

Ordan was founded in 2022 to provide strategic advisory services for commercial partnerships within elite sport, with a focus on Formula One. We help brands explore opportunities to engage with Formula One teams and assets through structured, commercially sound partnerships.

Our approach is centred on understanding both the objectives of the brand and the commercial landscape of the sport. We support clients across the full partnership lifecycle, from identifying potential opportunities to structuring agreements and managing ongoing relationships.

Based in Paris with offices in London and Milan and Ordan works with companies seeking targeted exposure, executive engagement, and commercially viable participation in Formula One.

We operate independently and with discretion, prioritising clarity, pragmatism, and sustainable commercial outcomes.

What We Do

Partnership Strategy

Defining sponsorship objectives and identifying the most appropriate rights, platforms and properties to meet clearly articulated brand or commercial goals.

Property Selection

Identifying relevant teams and commercial rights holders, and facilitating introductions where strategic and commercial interests align.

PR & Communications

Negotiating and finalising sponsorship agreements to ensure commercial value, clarity of rights and contractual protection

Creative Ideation

Managing the commercial sales process from initial engagement through to agreed commercial terms.

PR & Communications

Negotiating and finalising sponsorship agreements to ensure commercial value, clarity of rights and contractual protection

Performance Analysis

Overseeing live partnerships to ensure delivery against contracted rights and maintaining long-term commercial relationships.

Contact Us

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